Next Edition:
27 – 30 May 2027 | CTICC
What do kelp-powered skincare, foraged cocktails, plant-based African cuisine, functional wellness products, and beauty innovations inspired by nature have in common? They were among the discoveries drawing thousands of visitors to this year’s Good Life Show, offering a powerful glimpse of how African innovation is reshaping the future of conscious living.
Thousands of conscious consumers, food lovers, wellness enthusiasts and entrepreneurs joined international buyers from across Africa, Europe, the Middle East and North America at the Cape Town International Convention Centre from 29 – 31 May as The Good Life Show once again demonstrated why Africa’s wellness, food and sustainable living sectors are attracting growing global attention.
Still looking for that Sunday lunch finale? We’ve got you! This Gourmet Plant-Based Chocolate Cake by the incredible Marbz Serepo is proof that “decadent” and “health-conscious” can live on the same plate.
Thousands of local and international wellness enthusiasts, as well as tier-one buyers from around the world, will converge in Cape Town and Johannesburg for the sixth Good Life Show, South Africa’s annual conscious living showcase that features ‘better-for-you’-centred cooking, masterclasses, and next-generation wellness innovation while connecting African producers with major global distributors.
Chef Greg Henderson took Bettina Campolucci Bordi’s ‘Non-Meatballz’ to the next level at the Good Life Show. By wrapping the black bean base in sweet potato dough and steaming them like traditional dombolo, he fused global plant-based trends with local heritage. Infused with foraged marula nuts and cassava, it was a masterclass in indigenous, earth-conscious eating.
