by The Good Life Show | Jul 14, 2026 | News
African, US, Asian/Middle East, and European buyers are hungry for African products, and The Good Life Show proved this in Cape Town when it facilitated hundreds of meetings between exhibitors and buyers, resulting in new supplier relationships and active commercial opportunities. The Johannesburg edition of the Good Life Show takes place at its new venue, the Sandton Convention Centre, 18-20 September 2026, when an impressive line-up of international buyers are flying in specially to discover new African products.
by The Good Life Show | Jun 9, 2026 | News
International buyers, distributors, retailers and hospitality operators from across Africa, Europe, the Middle East and North America converged on Cape Town from 29-31 May as The Good Life Show strengthened its position as one of Africa’s leading market-access platforms for wellness, sustainable living and conscious consumer brands.
by The Good Life Show | Jun 7, 2026 | News
What do kelp-powered skincare, foraged cocktails, plant-based African cuisine, functional wellness products, and beauty innovations inspired by nature have in common? They were among the discoveries drawing thousands of visitors to this year’s Good Life Show, offering a powerful glimpse of how African innovation is reshaping the future of conscious living.
by The Good Life Show | Jun 4, 2026 | News
Thousands of conscious consumers, food lovers, wellness enthusiasts and entrepreneurs joined international buyers from across Africa, Europe, the Middle East and North America at the Cape Town International Convention Centre from 29 – 31 May as The Good Life Show once again demonstrated why Africa’s wellness, food and sustainable living sectors are attracting growing global attention.
by The Good Life Show | Mar 29, 2026 | News
Thousands of local and international wellness enthusiasts, as well as tier-one buyers from around the world, will converge in Cape Town and Johannesburg for the sixth Good Life Show, South Africa’s annual conscious living showcase that features ‘better-for-you’-centred cooking, masterclasses, and next-generation wellness innovation while connecting African producers with major global distributors.
by The Good Life Show | Dec 4, 2025 | News
The Good Life Show Africa has announced a strategic partnership with Ndarama Works to strengthen market access and promote deeper industry connections across Africa’s rapidly expanding sustainable food and wellness sectors, a market which in South Africa alone was valued at US$26.64 billion in 2024 and which is forecast to rise to US$42.01 billion by 2033.
